Just think – 500 brands. 100 shops, a Honeymoon Fund and Charity donations all on one perfect gift list!
I hand you over to Ali Beaven of Prezola to tell you more.
Who are you, and what do you do?
Prezola is now the UK’s leading wedding gift list specialist. Uniquely our couples can add any item from any retailer to their gift list, rather than being restricted to just one or two stores.
On site we feature over 30,000 products supplied by over 100 national retail partners and spanning 500 fabulous homeware brands.
And if that’s not enough choice, couples can add any item from any UK retailer to their list using our free Personal Shopper service.
We offer free delivery for guests (when they buy from our 100 retail partners) and then deliver everything in one go to the happy couple after the wedding – again free of charge.
Plus, our couples can add a honeymoon fund, cash contributions and even charity donations to a single gift list at Prezola.
When and why did you start your Company?
“I started the company in 2010 with my husband Dom with the aim of giving consumers unlimited choice in an internet age where we expect nothing less.”
“Put simply, I just couldn’t understand why no one had done this before.”
“I wouldn’t shop for a whole outfit at a single shop, let alone a whole room at home or my entire wedding gift list!”
“I’ve always loved to mix and match to get the perfect end result; and that’s exactly what we do here at Prezola!”
What inspires you?
“I love beautifully designed products, whether they carry a designer price tag or offer High Street value.”
“I always believe that mixing the two can get the best result.”
“So, teaming High Street bedding with a gorgeous Missoni throw or making two Niki Jones cushions on a sofa go that much further by adding something plain and complimentary from Habitat!”
“A typical Prezola list features quality branded homeware such as Le Creuset, Wedgwood, Dartington and LSA alongside more personal choices from stores such as Graham & Green, Cox & Cox, Anthropolie and The White Company.”
“Mix in a couple of very personal items from NotOnTheHighStreet and your favourite little local shop and you have something that truly reflects each couple’s unique style.”
Do trends influence the products you stock/ service your provide?
“Yes. With so many wedding gift lists coming through our delivery centre I get to see trends happening in real time.”
“Last year’s shabby chic vibe definitely seems to be giving way to the resurgence of ‘retro’ brands such as Denby, Le Creuset and Ercol in ever bolder colours such as Imperial Blue and Volcanic Orange.”
“Take a look at our Personal Shopper inbox and you’ll see themes emerging in the types of request that we see coming through.”
“When we launched Prezola and told our clients that they could have whatever they wanted, they didn’t quite believe us.”
“Now couples understand that they really can have whatever they want, from cocktails on the beach to matching snorkels.”
“Couples are getting braver with their requests and the best thing of all is that guests love it!”
What is your greatest achievement?
“Dom and I sat down with a laptop and an idea in 2010 having both stepped away from great jobs that we’d worked hard to achieve.”
“In just three years we now employ over 20 staff, manage thousands of wedding gift lists each year and work with the very best UK retailers from Selfridges and The White Company to Amara Living and Debenhams.”
“Prezola has grown rapidly and we’ve never had time for a ‘ta dah’ moment. But if I had to pick one thing I’d say being a finalist for Wedding Gift List of The Year against incredible established brands in just our second year online. Wow.”
What do you see as the future of your Company?
“I want Prezola to be the obvious place to host your wedding gift list if you’ve got an ounce of style!”
Thank you to Ali and Dom for sharing their work. Such an amazing choice for Brides and Grooms that don’t want to feel constricted in their Wedding Gift List choice.
To Contact Prezola
Email: [email protected]
Phone: 0845 475 4707