Today I am thrilled to spotlight on some fantastic behind the scenes footage of the launch of the new bridal gown collection by Amanda Wyatt, “Blue Iris”
Viva La Wedding were asked to film this prestigious Event, and show us a sneak peek.
Viva la Wedding is a full time Manchester wedding cinematography and wedding photography company run by husband and wife team Guille Ibanez and Joanna Howard.
Guille is an award-winning cinematographer and photographer, who has gained critical acclaim for his films, videos and commercial work.
Jo is a writer and linguist with an eye for detail and a passion for making your day special.
Exquisitely captured by the team on film Amanda showcased the new collection to stockists with a full catwalk show and detailed look at each of the dresses.
The ‘Blue Iris’ collection does not disappoint with over 30 enchanting gowns that bring love to life with their beauty.
As always with Amanda’s collections there is a wealth of choice, styles, cut, fabrics, colour pallet and price point.
Soft chiffons, French and Italian laces, fine tulle and rich satins are adorned with frosted pearly beading, embellished details in a soft colour palette of Ivory hues, rich Buttermilk and a hint of Blush Pink.
With a carefully considered price point there is a gown for all brides’ budgets as well as style and personality.
Along with interviews from stockists and Amanda Wyatt herself this video captures behind the scenes footage which truly showcases the launch and makes you feel like you were at the event.
The team say of the Event…
“The Blue Iris launch took place at the Mere Hotel in Knutsford on 24th March.”
“The venue was a hive of activity when we arrived at 8.00am to capture the preparations for this dazzling showcase.”
“Florists, Red Floral Architecture were hard at work, decorating the tables with their fabulous floral creations, each one different from the rest and all featuring the blue iris flower, the emblem of Amanda Wyatt’s new collection.”
“With our team of three cameramen concentrating on capturing beautiful video footage.”
“The models were having the finishing touches put to their hair and makeup, as rail upon rail of gorgeous dresses, veils and accessories began to arrive.”
“The AW team was like a well-oiled machine, preparing the room to ensure that their guests, suppliers from Bridal Boutiques around the country and abroad, could get the best possible view of the collection.”
“Amanda herself and her daughter, bridal designer Charlotte Balbier were on hand to oversee the preparations and were happy to chat with suppliers throughout the day.”
“Then came the catwalk show, and what a show!”
“The tone was modern, sassy and fun, with some cool choreography and a fab soundtrack.”
“Amanda is keen to show that her dresses can suit women of all different sizes, so many were modelled by a size 16 as well as a size 10-12 model.”
“It was inspiring to see how the same dress could flatter completely different shapes.”
“After the show, the models came out again wearing each dress in turn at the request of suppliers, who wanted to take a closer look at their favourites.”
“Working alongside photographer, Jonny Draper, this was our chance to capture some detailed shots of each dress.”
“We also seized the opportunity to interview many suppliers who gave us the word on the street about the new bridal collection. ”
“As you can see they were wowed! Amanda’s promise to listen to her customers and design a collection that responded to the needs of the brides really paid off.”
There was a dress for everyone, short dresses, dresses with sleeves, fishtails, full skirts, straighter lines and even a fabulous detachable lace jacket with a full train, which allowed for two completely different looks in one dress!”
“There was a lot of love for Blue Iris, the signature dress of the collection, and I have to say a lot of love and respect for the Amanda Wyatt team and their brilliant customer service.”
“For us it was a rollercoaster of a day.”
“We had three cameramen, one assistant (me!) and a host of complex equipment to operate, from sliders to minicranes, all the while staying discreetly in the background.”
“We made two films for Amanda Wyatt: a catalogue film aimed at bridal boutiques, showing each dress in detail and this promo, which gives a flavour of the new collection and a sense of the buzz around this fantastic launch event .”
“This promo will whet the appetite of brides and suppliers for this stunning bridal collection, which is due to hit the stores in June this year.”
Here are the fabulous people and businesses who made this event come alive:
Venue: The Mere Golf Resort and Spa
Bridal Gowns: Amanda Wyatt
Videography: Viva La Wedding
Florist: Red Floral Architecture
Catwalk Stage, Sound and Lighting: Lightech
Venue dressing: Boris and Betty
Stationery: Lucy Ledger
Photography: Jonny Draper Photography
Illuminated LOVE letters: Typical Type
Inspirational Speaker on Bridal Sales Training: Helena Cotter