Bicester Village is saying ‘I do’ to ending child marriage, one dress at a time, with pioneering social enterprise ‘Brides do Good’.
Brides do Good is a pioneering social enterprise that sells the world’s most beautiful pre-loved and sample designer wedding gowns.
Thier mission is to help the United Nations eradicate child marriage worldwide by 2030.
A third of the sale of every dress sold through them goes to Plan International and Too Young To Wed – charities focused on protecting the world’s potential child brides.
In time, they aim to launch our own life-changing employment and education initiatives.
This is a movement- by Brides for Girls.
Bicester Village will embrace all things bridal during February 2017 – so seize the day and make your way to Britain’s leading shopping destination for something old, something new, something borrowed and something blue.
There are boutiques bursting with exclusive bridal collections and offers, which include 20 newly arrived bridal dress styles at Oscar de la Renta and the chance for grooms and their party to receive a free shirt when they purchase a suit at Paul Smith.
Anya Hindmarch will be bringing in some of the key pieces from her ‘I love you’ range as well as her ‘Hell yes’ collection, ideal for the more forthright bride. Visit and discover the perfect dress at
Even special deals on luggage for the honeymoon have been carefully considered, with Samsonite offering three for the price of two on selected pieces to lighten the newlyweds’ load.
Get that bridal glow with new beauty offerings from award-winning botanical beauty brand Liz Earle will be available among many other offers, so it’s a perfect time to make your way to Bicester Village for those wedding party essentials.
Guests can enjoy exclusive hospitality and the finest services when shopping for their big day at Bicester Village as it celebrates all things ‘bridal’ from 9 to 19 February.
Champagne will be served in the Oscar de la Renta boutique and on-site tailoring will be available every Friday and Saturday, as well as free home delivery for all purchases.
To highlight this fantastic event, Bicester Village is welcoming the revolutionary women’s social enterprise, Brides do Good, which will open its first-ever pop-up boutique, with part of the proceeds from its collections of pre-owned and sample dresses being donated to two partner charities – Plan International and Too Young To Wed.
Each year, 15 million girls are married before the age of 18; that is 28 girls every minute, 1 every 2 seconds.
Selfless and pioneering brides donate their dresses to Brides do Good to pass on their good fortune to young girls around the world with the aim of helping the United Nations’ fight to eradicate child marriage by 2030.
Instead of relegating their dress to the back of the wardrobe, modern brides are utilising their power as women and brides to effect change where they can.
Brides do Good brings their ‘e-tail’ boutique to Bicester Village from 9 to 19 February and will showcase up to 50 styles from the most-coveted bridal designers including Alexander McQueen, Valentino, Marchesa, Elie Sabb, Vivienne Westwood, Ian Stuart and Vera Wang, and will offer the opportunity for brides-to-be to enjoy the in-store ‘Brides do Good experience’ for the first time.
When a bride donates her dress to Brides do Good, if it is sold, up to two-thirds of the proceeds go to the charities and the rest to the bride.
Visitors to the boutique may join the movement to end child marriage by purchasing an exclusive “I do” bracelet & necklace created especially for Brides do Good by Caterina Occhio, founder of SeeMe, the fair luxury brand which produces jewellery handmade by women who have suffered violence.
All proceeds will be donated to charity partners Plan International and Too Young to Wed.
While the pop-up is open at Bicester Village, guests who are married already are encouraged to bring their dresses, as donations will be accepted at the boutique during this limited period.
Louise Roe, celebrity TV journalist, who recently got married, is donating her customized couture Pronovias wedding dress to be sold in the boutique.
Founder of Brides do Good, Chantal Khoueiry, has spoken about the issue and the work in which the enterprise invests time… “Ending child marriage is more than protecting the innocent. It’s about promoting girls’ rights and providing opportunities for them to reach their full potential.”
With this in mind, whether you’re a bride on a budget, looking for a fabulous day out with the wedding party or simply wanting to tick off your list all in one location, Bicester Village with its 130 boutiques of leading brands, high-quality VIP services and a hospitality offering including Hands-free Shopping, Luggage Drop and multilingual concierge services is the must-visit shopping destination.
This collaboration with Brides Do Good is an incredible way to give back too whilst planning your celebration by purchasing a gown, or through donation following your special day.
The pop up runs from 10th – 19th February 2017 – for further details and directions – Brides Do Good Event
To Contact Brides Do Good